Crystalite Ltd is committed to safeguarding your privacy and ensuring that your personal data is protected. This Privacy Policy explains how we collect, use, and protect your information when you use our website or services.

1. Information We Collect

We collect personal information that you voluntarily provide to us, including but not limited to your name, contact information (email address, phone number, and mailing address), payment details, and any additional information provided when you interact with our services, such as when you place an order or request customer support. Additionally, we may collect non-personal data through cookies or other tracking technologies, such as browser type, IP address, and website usage statistics.

2. How We Use Your Data

The information collected is used for several purposes, including:

• Order Fulfilment: To process and deliver your orders.
• Customer Service: To respond to your inquiries and provide support.
• Marketing: To send promotional materials or offers (only if you opt-in to receive such communications).
• Website Improvements: To enhance your experience on our website by analysing usage data.
• Legal Compliance: To comply with applicable laws and regulations, including fraud prevention and regulatory obligations.

3. Legal Basis for Processing Data

We process your personal data based on the following legal grounds:

• Consent: Where you have provided consent (e.g., for marketing communications).
• Contractual Necessity: For fulfilling contracts such as order deliveries.
• Legal Obligation: To comply with applicable laws.
• Legitimate Interest: To improve our services and conduct marketing within reasonable expectations.

4. Data Sharing and Disclosure

We may share your data with trusted third parties, such as payment processors, delivery partners, or IT service providers, in order to fulfil your orders and ensure smooth operation of our website. We ensure that these third parties have adequate security measures in place to protect your data. We will not sell, trade, or rent your personal information to third parties unless required by law or with your explicit consent.

5. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience and analyse website traffic. Cookies are small files stored on your device that allow us to remember your preferences, maintain session information, and provide personalised content. You can disable cookies through your browser settings, but this may limit the functionality of our website.

6. Data Security

We implement a variety of security measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. These include secure servers, encryption technologies, and regular reviews of our data handling practices. While we strive to protect your data, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We will retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, including for the purposes of satisfying any legal, accounting, or reporting requirements. After this period, your data will be securely deleted or anonymised.

8. Your Rights

As a data subject, you have the following rights:

• Access: To request access to the personal data we hold about you.
• Rectification: To request correction of any inaccurate or incomplete information.
• Erasure: To request the deletion of your personal data under certain conditions.
• Restriction: To request the restriction of processing in certain circumstances.
• Data Portability: To request transfer of your personal data to another service provider.
• Objection: To object to our use of your personal data, particularly for direct marketing purposes. To exercise any of these rights, please contact us at the details provided below.

9. Third-Party Links

Our website may contain links to third-party websites. Crystalite Ltd is not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any websites you visit through external links.

10. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and where significant, we will notify you via email or through the website.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:

• Email: [email protected]
• Phone: 020 8058 6892
• Address: Crystalite Ltd, 123 High Street, Hounslow, England, UK